Verizon Sports Arena Digital Assets

To amplify Verizon's arena presence and drive fan engagement, this project with Oak View Group (OVG) focused on crafting high-impact digital assets for NHL, NBA, and WNBA teams. As creative lead, I directed a digital-first campaign that seamlessly integrated Verizon’s brand into the stadium experience, designing animated and static assets for LED ribbon boards, tunnel signs, and arena screens. Each asset was strategically aligned with Verizon’s and each team’s brand guidelines, creating an engaging, fan-centric experience that elevated Verizon’s visibility across major sports venues.

COMPANY
Oak View Group

CLIENT
Verizon

PROJECT
Sports Arena Digital Assets

OAK VIEW GROUP TEAM
Gillian Deacon
Jalen Woodward
Cloé Michaud
Samantha Jordan

CREATIVE DIRECTOR
Addhemar Sierralta

ANIMATOR
Billy Aberle

CREATIVE RESOURCING
The Bench