OOH and digital campaign aimed at telling Hispanic moms that Lunchables offers much more than just cheese and crackers.
CD
Chris Kloet
Rob White
ACD / AD
Addhemar Sierralta
ACD / CW
Jose Angel Martinez
DIRECTOR
Hank Pearlman
PHOTOGRAPHER
Alan Powdrill
EDITOR
Tom Scherma
With a sandwich and a real fruit smoothie, Lunchables is much more than a snack.
It's all about the Lunchables.
You know kids need more than a snack to help fill them up at lunchtime.
Lunchables is more than cheese and crackers, because we pack the foods they love so they can make the most of every day.
Lunchables Uploaded comes filled with their favorite foods to help fill them up at lunchtime with more of what they love.
Just because they don’t come with a drink doesn’t mean they’re not a blast.
Kmart's big savings and surprising finds make shopping awesome.
ECD
Drew Donatelle
ACD / AD
Addhemar Sierralta
SR. CW
Bob Howe
AD
Andrea Keeble
CW
Kate Steinberg
PRODUCERS
Catherine Hudon
Lisa von Drehle
DIRECTORS
Glenn Martin
Julian Pugsley
Dax Martinez-Vargas
Michael Chaves
EDITORS
Steve Mach
Val Thrasher
Brian Gannon
Dan Zabinski
Ruben Vela
Fearless isn't an adjective; it's a state of mind. In this campaign, we break fearlessness down to simple explanations, showing the joy and freedom it creates.
ECD
Kurt Fries
CD / CW
Lara Mann
ACD / AD
Addhemar Sierralta
Allison Miller
DIRECTOR
Matthäus Bussmann
EDITOR
Nadav Kurtz
Cameron Yergler
PHOTOGRAPHERS
The Rhoads
AWARD
2015 Chicago International Film Festival TV Award
Rollover :30, Gold Plaque, Health Care
There are many ways to save but there’s always a better way with Sears.
GCD
Lee Remias
Kevin Thoem
ACD / AD
Addhemar Sierralta
ACD / CW
Jose Angel Martinez
Isa Traverso-Burger
DIRECTOR
Martin Granger
EDITORS
Carlos Lowenstein
Crandall Miller
Matthew Wood
AWARD
2014 American Advertising Silver Award, Online Video Campaign